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Print a Coloring Book: Key Steps From Design To Distribution

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There are thousands of coloring books on the market today, and they appeal to all ages. Coloring books for kids can be a fun way to keep little ones busy while coloring books for adults give people a chance to relax and unleash some creativity.

In fact, the adult market for coloring books has gained enormous popularity over recent years – and is poised to continue growing. Since both adults and children can find joy, entertainment, and even relaxation in coloring. Keep reading to learn about custom coloring book printing and how to craft your perfect product with our team of experts on your side.

At Print Bind Ship, we specialize in all types of book printing. Have an idea for a coloring book? We can help you turn it into a reality!

What Is a Custom Printed Coloring Book?

A custom-printed coloring book is one that you design yourself and have specially printed and bound. Since this is your coloring book, you should pick your most popular prints that lend themselves to the format, which can inform your theme or story and do whatever your brand calls for. You decide on the size and page material. Depending on what you want, coloring books can be printed for your personal use, promotional marketing or to sell to the general public.

Regardless of whether your coloring book is geared toward advanced colorers, children or people of all ages, we can print whatever you create.

What Makes a Good Coloring Book?

A good coloring book has intricate and detailed black-and-white line art illustrations that stimulate creativity and are fun to color, as well as quality thick paper that prevents bleed-through so one can use markers without ruining the next page.

You should always aim to tell a story or have some kind of theme woven throughout the book. Some coloring books will integrate puzzles, which can make it a more appealing time-passer or way to relax. It’s also best to use a similar illustration style throughout the book. No matter which style you decide to embrace, keep in mind that the illustrations should be appropriate for the intended age level and interest of the audience.

What Kind of Paper Are Coloring Books Printed on?

Although coloring books can be printed on just about any type of paper, newsprint and other similar paper are ideal for use with crayons. If you’re creating an adult coloring book or expect your readers to use colored pencils or another medium, a typical multipurpose paper might be okay as well. It’s up to you — and with our custom printing solutions, you can choose from plenty of different styles of paper for the inner pages of your book.

Are Coloring Books Profitable?

Coloring books can definitely be profitable. Depending on how successful your coloring book is, you could earn between $500 to $3500 a month. However, some successful brands can earn as much as $10k/month. Many artists and companies will often sell their coloring books online, through social media, and at local bookstores.

Coloring books are popular for many, and today they can be lucrative for artists or businesses looking to expand their brand or add another revenue stream. They are relatively inexpensive to print — especially when you order in large quantities. You might use color on the cover, but the inner printing will all be black and white, which is cost-effective. If you create a more high-end design, you can sell it for slightly more than a traditional coloring book design.

6 Steps to Coloring Book Printing

To be successful, you’ll need to know how to print a coloring book. We’ve got all the details here.

1. Getting Started

You’ll need to start by researching your market and deciding where you will sell your coloring book. Some questions to ask yourself when getting started include”

  • Will you be creating the illustrations yourself or outsourcing?
  • What platform will you sell your book on? Etsy, Shopify, Amazon, Instagram, in a physical store?
  • Do you have an audience that is already interested in your coloring book idea?

2. Select the Paper

Different styles of paper are available for coloring books and other printed art and activity books. You can choose from paper stock like newsprint or a similarly textured paper or use standard white paper as a base. You’ll also want to choose a more durable paper for the cover or have the covers laminated to protect the inner pages from the elements and other damage.

Get in touch with the experts at Print Bind Ship for customized guidance on which paper type to choose for your coloring book.

3. Identify the Book Binding Type

Most coloring books are thermally glue-bound, but they can also be stitched with saddle stitching or bound like a notebook with a coil of wire. Consider the cost as well as the use and durability of the binding. Alot can depend on your coloring book page count. It’s also important to keep in mind that coloring books will be opened frequently, and your users might want them to lay flat to make them easier to use.

4. Convert Your Artwork Into Digital Form

Once you’ve created the artwork and are ready to turn it into a coloring book, you will need to digitally convert all art files to the proper format so that it can be handed over to for color printing You will want to ensure that the pages are formatted correctly and that the files translate digitally for accurate printing.

With Print Bind Ship, you can request a sample of your final product before it is printed. Use it to ensure that your book is ready to go to market with no formatting issues or other problems.

5. Choose a Quantity

Now, you’ll need to decide how many coloring books you’re going to order. The team at Print Bind Ship can handle orders of all sizes. Whether you need a handful of coloring books or you want to order 1,000 for your first run, we can print them and deliver the perfect results every single time. Plus, we can save your order for future needs to print more if you run low on stock.

6. Select a Printing Service and/or Fulfillment Company

The best way to profit and succeed with designing your own coloring book is to partner with a printing and fulfillment company like Print Bind Ship. With stellar customer service, our team will take your design, photos and other details and turn them into the perfect finished product so that you can start making money. Whether you’ve wanted to print a coloring book for a while or you just realized it might be profitable, we can help!

When you work with us, you’ll be able to trust that you’re getting the best paper, design templates, covers and cover art and overall finished product. Print Bind Ship is a leader when it comes to coloring book printing services and color printing services of all kinds. We maintain the highest caliber equipment, including top-notch coloring book printers.

Plus, we specialize in e-commerce fulfillment and offer a variety of shipping options straight to your customers. In short, we’ve got the tools you need to turn your coloring book into a success!

5 Tips for Promoting and Selling Coloring Books

Once you’ve printed your coloring book, take a look at some of these tips to share it and get it out in the world!

1. Strategic Online Presence

Establish a strong online presence through a dedicated website and social media platforms. Share engaging content, such as sample coloring pages, time-lapse videos, and behind-the-scenes glimpses of the creative process. Leverage popular visual platforms like Instagram and Pinterest to showcase your coloring book.

2. Engage with Your Audience

Foster a sense of community by actively engaging with your audience. Respond to comments, host coloring contests, and encourage users to share their completed pages. Building a community around your coloring book can enhance brand loyalty and attract new customers.

3. Collaborate with Influencers

Partner with influencers or bloggers in the coloring or art niche. Influencers can provide authentic reviews, showcase your coloring book to their followers, and significantly expand your reach. Look for influencers whose audience aligns with your target market.

4. Special Promotions and Bundles

Create special promotions or bundle offers to incentivize purchases. Consider discounts during holidays or themed bundles that include multiple coloring books. These promotions can attract attention, boost sales, and create a sense of urgency among potential buyers.

5. Attend Local Events and Markets

Explore opportunities to showcase and sell your coloring books at local events, craft markets, or book fairs. In-person events provide a chance to connect with your audience, receive immediate feedback, and build a local customer base. Bring printed samples and promotional materials to make a lasting impression.

What’s Next? Print Your Coloring Book with Print Bind Ship

The coloring book craze isn’t going anywhere, and whether you’re designing one for kids or adults, you’re sure to make a quality product when you choose to work with Print Bind Ship. We have over 60 years of experience with printing and binding all kinds of products, including custom coloring books, and can offer pointers and advice along the way.

We employ some of the highest-quality printers on the market, ensuring your finished product looks perfect every time. Plus, as your sales grow, we’re the perfect partner to have at your side. We offer book fulfillment services that can make managing your inventory and shipments more efficient.

When you choose Print Bind Ship as your printing and fulfillment partner, we’ll can handle everything from design and printing to distribution and beyond. Get in touch for a free quote for your project!


What paper should I use to print my coloring book?

It’s recommended to use thicker paper such as cardstock or watercolor paper to prevent bleeding through the pages.

Where can I find a coloring book printer?

Print Bind Ship is a leader in coloring book printing services. Or state-of-the-art coloring book printers are ready to handle any project and we can provide personalized guidance every step of the way. Get in touch for a free quote for your project.

How do I bind my coloring book?

You can choose from several binding options such as stapling, coil binding, or perfect binding. Choose a binding option that fits your needs and budget.

Can I include copyrighted images in my coloring book?

No, it is illegal to use copyrighted images without permission. Consider creating your own illustrations or using royalty-free images.

How can I promote my coloring book once it’s printed?

Social media is a great way to promote your coloring book. Share images of your book and encourage others to share. Consider partnering with local businesses or selling on a marketplace like Etsy.

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